You have wanted to become a freelancer for so long, and now you’ve finally succeeded in building your career and freelance business. But now, the challenge is to maintain it productive, find projects that motivate you and you enjoy doing and keep managing your time effectively. But don’t worry; even if you hit a rough patch, there are things you can do to get back on track. Plus, it is common sometimes to experience more difficult or stressful periods. The key is how you overcome them, what you learn from them and how you come back with a fresh outlook.
In any type of business, whether remote, offline or using the hybrid paradigm, you will experience ups and downs, profitable and least profitable quarters, and moments when you will have to rethink strategies to adapt to current trends. But with the right attitude and thorough constant research, you can overcome any obstacle and keep driving the business further or maintaining it profitable.
Working remotely as a freelancer comes with a different set of challenges compared to what companies or organizations have to combat. For starters, you need to know how to prioritize your tasks, motivate yourself and learn how to delegate appropriately. Because you don’t have different departments for specific business operations, it is crucial to be adaptable and know how to do various other tasks while also hiring someone who can help you with more tedious yet essential tasks. For example, you could hire an assistant to help you with administrative work from time to time.
Indeed, at times it can seem difficult to maintain the productivity levels at optimal levels. Increasing productivity and motivation is definitely a challenge. But it can be overcome. The following article can help you during the times when you feel stuck, and your remote freelance business is not as productive.
Table of Contents
Always Be Realistic About Your Workload
As a freelancer, it is crucial to plan your schedule to ensure a steady workload. Because you have to find and take on projects yourself in order to have a stable income, rather than others, such as an employer, giving you tasks to do, you can easily be inclined to put too much on your plate.
If this happens, you should re-adjust as soon as possible, as you can experience an overwhelming amount of work that you wouldn’t be able to fulfill, or its quality won’t be as good. Therefore, what everyone recommends freelancers do, especially those just at the beginning of their journey is always to maintain a realistic approach when it comes to committing to projects.
This way, you avoid getting more workload than you can possibly handle and instead dedicate your time, resources, skills and energy to doable projects.
Keep Track of Your Tasks with A Calendar
This cannot be stressed enough – for freelancers keeping track of their tasks’ progress and planning a schedule are of the utmost importance. There are obvious advantages to being a freelancer, mostly thanks to the flexibility it offers and the fact that you are your own boss; you can choose only the projects you want and like, and plan your time according to the deadlines as well as your working style.
This being said, freelancers, particularly beginner freelancers, can have a challenging time managing their time well and adhering to a schedule. For this reason, you should always use a calendar. You can set the respective deadline and plan your working hours according to your preferences, but always consider the given deadlines.
Thanks to digital apps, you have a variety of calendars you can use that can be synced on all of your devices. This helps you stay on track, stick to your schedule and maintain your productivity.
Invest In Proper Equipment and Upgrade Your Devices
Nothing affects productivity like a damaged piece of equipment or digital device. Just imagine working excitedly on a specific project, only to be interrupted by a software issue or your equipment suddenly breaking down. Not only is it frustrating to lose your hard work, but it is also stressful having to invest in repairing it or buying a new device in a rush.
For this reason, it is imperative you invest in proper equipment from the beginning, regularly upgrading your devices’ software and operating system as well as making sure it is well-maintained. When you start your freelance business, or it is time you buy a new equipment set, but your budget is a bit limited, it is understandable you start worrying. However, there are services that allow you to purchase them when needed but pay for your electronics later. Plus, it is an excellent alternative to have if your equipment stops working all of a sudden and you need a new one immediately. This way, you can maintain your freelance business productive.
Attend Networking Events as Much as Possible
Freelancers have to consistently seek work and projects whenever their current ones are getting to deadlines. Indeed, there are periods when you have your schedule booked for a few months in advance. However, there may be times when you need to start looking for work beforehand to ensure you have a steady income.
For this reason, networking events are of the utmost importance. Whether you are at the beginning of your career or an experienced and well-established freelancer, attending networking events will always remain the remote workers’ opportunity to grow – but this applies to full-time employees who don’t necessarily work from a remote location. These events are specifically tailored to help industry people find projects, collaborations, or meet like-minded people.
Do Not Underestimate the Power of Marketing
If you want your freelance business to remain productive, it is crucial to keep receiving and fulfilling projects. And while this is solely up to you to find them either by networking or actively looking at available projects on freelancer platforms, it is also a matter of visibility. Your personal brand, just as any other brand, must be visible to the public, in your case, your clients. To raise awareness effectively, it is of the utmost importance to invest in marketing.
Apart from your freelancer account, it is recommended that you create an online presence on social media as well. There, you could create content that combines your professional and personal life. You never know how you can find a valuable partnership, but social media can be a powerful tool in this respect, especially for freelance workers. This way, you can maintain your business productivity.